Kassow Robots Names Christoph Rieger as Chief Sales Officer

Kassow Robots Names Christoph Rieger as Chief Sales Officer 
Seasoned Bosch Rexroth leader joins board of directors to support global growth

Copenhagen, Denmark, August 19, 2025 ● Kassow Robots, a subsidiary of Bosch Rexroth, has appointed Christoph Rieger as Chief Sales Officer (CSO). He has also joined the company’s board of directors alongside founder and CEO Kristian Kassow and CFO Yulia Bakir. The leadership change took effect on August 1.

Rieger brings many years of international leadership and technical experience in factory automation. In his career at Bosch and Bosch Rexroth, he has held senior roles in sales, service and product management. Most recently, he served as Sales Director for Assembly Technology at Bosch Rexroth, where he oversaw global coordination of factory automation sales and supported customers in adopting next-generation technologies such as electromobility.

In his new role, Rieger will lead Kassow Robots’ international sales organization and will be responsible for sales, marketing and service. His appointment underscores Kassow Robots’ commitment to expanding its global presence and building on its momentum in the North American market.

“Christoph’s in-depth expertise in automation technology and his proven leadership at Bosch Rexroth are invaluable as Kassow Robots continues to grow,” said Kristian Kassow, founder and CEO of Kassow Robots. “His experience will allow us to strengthen our customer relationships worldwide and further accelerate our strategy in collaborative robotics.”

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For more information, visit kassowrobots.com.

About Kassow Robots

Kassow Robots, founded in Copenhagen, Denmark, by Kristian Kassow, develops and manufactures unique, efficient 7-axis lightweight robots for industrial applications. Bosch Rexroth has been the majority shareholder since April 2022, with co-owner Kristian Kassow continuing as CEO. The company’s motto is “strong, fast, simple.” Its robots offer speed, power, and extended reach. The user-friendly design gives businesses greater flexibility, enabling SMEs without in-house robotics specialists to implement complex automation and programming cost-effectively and independently. Additionally, the compact design of the cobots allows them to be used in confined spaces. The robust product family includes five lightweight cobots: the KR 810 (850 mm reach / 10 kg payload), KR 1018 (1000 mm / 18 kg), KR 1205 (1200 mm / 5 kg), KR 1410 (1400 mm / 10 kg), and KR 1805 (1800 mm / 5 kg). In April 2024, Kassow Robots launched the Edge Edition— a 7-axis cobot with a controller integrated into the base.