« Back To News
Association for Advancing Automation Logo

Member Since 1974


Content Filed Under:



Automate 2022 Opens Today in Detroit; Students Invited to ‘Workforce Development Day’ on Thursday

POSTED 06/06/2022

Association for Advancing Automation (A3) invites students, parents and educators to Workforce Development Day on June 9 to learn about current and future careers in robotics and automation

DETROIT, Michigan – Automate, North America’s largest largest automation tradeshow, opens today at Huntington Place in Detroit – the first time in this venue after two decades in Chicago. More than 550 robotics and automation vendors will showcase their latest innovations to an expected crowd of 20,000 people who are looking to automation to help overcome labor shortages, increasing demands, and disrupted supply chains. The show runs June 6-9 and is free to attend for anyone ages 12 and older with an interest in robotics and automation.

“Automate is back, and we couldn’t be happier with the opportunity to share the latest innovations and best practices in robotics and automation with the thousands of attendees who are joining us here in Detroit,” said Jeff Burnstein, president of the Association for Advancing Automation (A3), the show’s organizer.

Highlights of 2022 Automate Show and Conference

In addition to more than 550 exhibitor booths, Automate offers attendees keynote sessions and panels with industry technology and business experts such as Daymond John of Shark Tank, General Motor’s Douglas Stanguini and Boston Dynamics’ Marc Raibert, as well as more than 100 educational sessions at the conference (fee required).  Other events include:

  • The Cowen Startup Challenge finals (June 7, 2:30 p.m.)
  • The International Federation of Robotics Executive Roundtable, “How Robotics and Automation are Transforming the North American Economy (June 7, 10:30 a.m.)
  • Keynote panel: “How Artificial Intelligence is Powering the Next Wave of Manufacturing, featuring Accenture, NVIDIA, General Motors (June 8, 1 p.m. – 2:30 p.m.)

Workforce Development Day, June 9, offers special opportunities for students

For future employees and innovators—students age 12+ (with adult chaperone present), high school and college students as well as instructors and parents—Workforce Development Day on June 9 offers an opportunity to see the latest automation technologies, talk to developers and hear speakers address exciting career opportunities.

“As the interest in robotics and automation has increased, so have the types of careers available in nearly every industry,” Burnstein said. “The options are nearly limitless, and by attending Automate and the activities offered exclusively to them, students can learn about the myriad job opportunities available to them now and in the future.”

By attending Workforce Development Day, students can start building a strong foundation for their future. FREE registration allows students to:

  • Tour the show floor and see all the latest automation technologies on display
  • Gain actionable insights from industry leaders on how to take advantage of career opportunities
  • Attend "Why to Choose a Career in Automation," a special session in the show floor theater

FANUC America is the sponsor for the Next-Gen Manufacturing Education Pavilion, which will be open June 6-9. Students can see the latest robot and automation solutions from FANUC and a variety of the company’s education partners. In addition, Focus Hope will join the pavilion to showcase its new Training Pathways Program.

“If a student is interested in robotics and automation at any level, attending Automate can be a big step in finding a solid career path in a fast-growing industry,” said Paul Aiello, executive director of education, FANUC America. “In one location, students can learn about the career paths vailable to them in robotics and automation while meeting many of the companies looking for the next generation of workers capable of using these technologies.”

Automate LIVE adds new layer of social media content in a virtual version of Automate Show

In partnership with and hosted by content creators Jake Hall of The Manufacturing Millennial and Chris Luecke of the Manufacturing Happy Hour podcast, Automate LIVE will stream topics pertinent to manufacturers looking for the latest in automation to help alleviate ongoing labor shortages, increase productivity and succeed in today’s competitive environments. Those unable to attend the in-person event can still register here.

About Association for Advancing Automation (A3)

The Association for Advancing Automation (A3) is the leading global advocate for the benefits of automating. A3 promotes automation technologies and ideas that transform the way business is done. Members of A3 represent nearly 1,100 automation manufacturers, component suppliers, system integrators, end users, academic institutions, research groups and consulting firms from throughout the world that drive automation forward.

A3 hosts a number of industry-leading events, including the Automate Show & Conference (June 6-9, 2022, in Detroit, MI), the International Robot Safety Conference (September 27-29, 2022, in Columbus, OH), the AI & Smart Automation Conference (September 29, 2022, in Columbus, OH), The Autonomous Mobile Robot & Logistics Week (October 10-13, 2022, in Boston, MA), The Vision Show (October 11-13, 2022, in Boston, MA) and A3 Business Forum (January 16-18, 2023, in Orlando, FL).


For More Information
Jackie Rose
Association for Advancing Automation
(734) 929-3264
[email protected]

Kelly Wanlass
HCI Marketing and Communications, Inc.
(801) 602-4723
[email protected]