TECH B2B Marketing Product
B2B Financial Success Starts With The Sales Plan. But What If Your Plan Is To Beat Last Year By 10%, 20%, or More?
Higher sales is a destination, not a plan. TECH B2B’s expertise can help companies just like yours develop sales plans and support marketing initiatives that grow your business — whether you sell through distribution or in-house and whether you are an OEM, integrator, or distributor.
Six Steps to Success:
- Identify industries, customers, and the drivers that move them to boost leads and sales
- Research the best web, video, social media, trade show, email, and print channels to reach qualified prospects
- Develop a strategic campaign plan, including GANTT, expected returns, and metrics for evaluating success
- Empower your sales and distribution channels with content and information designed to convert leads into sales
- Deliver qualified leads to sales and move prospects farther along the funnel through lead nurturing, drip campaigns, and retargeting
- Analyze meaningful metrics for each step in the buyer’s journey, iteratively optimizing every marketing dollar and initiative for the greatest return