Find Valued Customers with RIA and its Members
Brian Huse blogs regularly for RIA, He has been with Robotic Industries Association since 1994. In a "walkabout" of the industry that started in 1998, he worked for member companies Deneb (now DELMIA) and Norgren Automotive; a four-year stint in which he was immersed in the business of software and hardware manufacturing for the robotics industry. Armed with a greater appreciation for the needs of RIA’s members and their publics, he rejoined the Association in 2001 and has responsibility for membership, marketing and public relations. See his blogs on Robots in
and watch for tweets from his perch on Twitter (@RIA_robotics) where the goal is to say nice things about RIA members and leave helpful nuggets about the state-of-the-industry.
find customers that will value you the most and make your business more productive try Value Mapping from RIA member KTS Marketing Solutions. A new tool you can use from RIA is “My Company Traffic.” This new function, which shows activity on your pages since February 11, 2010, is accessed through the Member Control Panel (requires RIA member login). Both are addressed on RIA’s blog site: Robots in America.